Ready to make AI work for your business?
The Lisbon MBA Católica|Nova invites you to attend the “AI for Business” online masterclass with Prof. René Bohnsack, the Academic Director of The Lisbon MBA Católica|Nova.
In this session, led by Professor Bohnsack, renowned for his clarity, energy, and actionable insights, you will learn how to utilize practical AI tools to improve efficiency, foster innovation, and streamline your business processes across key areas such as marketing, sales, customer service, and operations. Additionally, you will gain a deeper understanding of how AI and human intelligence can collaborate to shape the future of business.
Prof. René Bohnsack is the Academic Director of The Lisbon MBA Catolica|Nova and a Full Professor of Strategy and Innovation at CATÒLICA LISBON. His work focuses on generative AI in innovation, competition in digital business ecosystems, and digital sustainability. According to the Stanford University ranking, he has been recognized among the world’s most impactful scientists. His research explores the intersection of digital transformation and sustainable innovation and has been published in leading international journals in management and innovation studies. See his bio here.
Join us on July 2 at 5:00 PM (WET) and learn more about the MBA journey at The Lisbon MBA Católica|Nova in collaboration with MIT Sloan School of Management.
