The Lisbon MBA Católica|Nova, in collaboration with MIT Sloan, was recently featured in the Portuguese newspaper Jornal Económico as the “Star of MBAs.”

 

 

What place does innovation occupy in your programs?

 

Maria José Amich, Executive Director of The Lisbon MBA Católica | Nova, highlights the consortium’s mission – “to train Principled Global Leaders capable of creating a positive impact on business and society” – and the “unique transformational experience, in an international learning context with a focus on innovation and entrepreneurship.” The assumptions include “academic rigor” and “adaptation of the curriculum to the global business context,” which results in a “continuous review of content, cases, courses… that incorporate cutting-edge management and leadership trends.”

 

Digital transformation of business models, integration of artificial intelligence and automation, agility, and collaborative and distributed leadership are those trends. The purpose – Maria José Amich explains – “is for our students to be able to find innovative solutions to increasingly complex challenges, while successfully leading high-performance teams.” This learning experience, in which the student develops skills as a manager and leader to be at the forefront of technological development, includes courses such as “Strategic Management of Innovation,” “Capturing Value from Technological Innovation or Technological Innovation for Disruptive Strategies,” “Artificial Intelligence Impact on Business and Data-driven Decision Making & Business Analytics.” The curriculum of The Lisbon MBA programs integrates concepts, case discussions, and topics related to ESG criteria (Environment, Social & Governance) transversally in all courses, be it marketing, finance, operations, or human resources.

 

Maria José Amich also highlights the immersion program at MIT Sloan, focused on technological innovation and entrepreneurship, topics in which, she emphasizes, MIT Sloan is a global pioneer, such as Disciplined Entrepreneurship with Bill Aulet, awarded as the best professor in the United States in this area, or Capturing Value from Technological Innovation. Additionally, she adds that students can deepen their knowledge in courses related to innovation in exchange programs with other prestigious MBAs, such as St. Gallen in Switzerland or Esade in Catalonia, Spain. In turn, The Lisbon MBA’s partnerships with Startup Lisboa and LBC Innovative Transformation provide “the opportunity” to “learn by doing.”

 

 

Is the academy’s offer “aligned” with the needs of companies?

 

As Maria José Amich points out, “We believe so. Especially in the context of continuous change we live in, the need for continuous investment by companies in the training and qualification of their staff becomes increasingly evident, focusing on upskilling and reskilling, in order to develop skills related to technological disruption in business models, but also to deal with the unexpected, reinforcing resilience and the ability to develop distributed leadership that promotes agility to redirect the business, projects, and teams. We believe that The Lisbon MBA Católica | Nova enables the acquisition of critical and essential skills for companies to remain competitive and relevant in an increasingly global and ever-changing world.

 

 

Read the full article (original) in Portuguese here.

 

 

Source: Jornal Económico